Website Manager and SEO Strategist
High tech company is looking for an extraordinary individual to manage and refine one of the most popular DIY eCommerce websites on the net: Smarthome.com
The Website Manager is directly responsible for web front-end design, coding and maintenance of the web site and landing pages, as well as electronic marketing materials, promotional offers, and interactive design projects. Primary emphasis will be on creating, designing and implementing projects that raise the website conversion rate and ongoing development of the web and mobile presence. This individual is responsible for working as an integral part of the Smarthome marketing team, specifically in the areas of website engagement and e-marketing specifically the following:
Ensure that the website(s) meet the business needs and provide a seamless user experience
Serve as lead person, if necessary, in selecting and working alongside a web development team to design, build, test and manage a state of the art website that is consistent with the various marketing initiatives
Develop and implement SEO strategies used to maximize online presence and increase conversions
A/B and multivariate testing
Refresh the look of the website on a regular basis, ensuring the appropriate marketing messages are presented utilizing graphics consistent with current campaigns in a manner that is compelling, entertaining and interactive
Develop & implement ways to increase website conversion rate
This position requires a dynamic and motivated self starter who is capable of working both independently and with a team. Position requires strong ability to complete multiple cross functional projects while maintaining the general requirements of the position in a fast pace environment.
Ideal candidate is a marketer with a well-versed tech background who:
Understands marketing techniques and strategies
Knows how to sell product(s) online AND how to rank them highly in SERPs (and has a history of doing both)
Is creative and feels just as comfortable with the Adobe Creative Suite as they do changing and editing code
Brings ideas to the table to not only improve the website, but also improve conversions from emails, pay per click and shop and compare campaigns
 Qualifications:
Strong knowledge of HTML, CSS, jQuery
Well versed in SEO strategies
Experienced user of Google Analytics, Webmaster Tools and Website Optimizer
Familiarity with .NET, Microsoft Access or Endeca a plus
Knowledge of Microsoft Excel, Word and PowerPoint
Excellent written and communication skills
Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Dreamweaver, etc)
How to Apply:
If your qualifications and experience match this position and you are a local candidate, please send a cover letter and resume to jmalouff@smarthome.com and indicate why you're the perfect match for this position.
Please make your subject "Website Manager and SEO Strategist ".
SmartLabs, Inc. is an Equal Opportunity/Affirmative Action Employer, and a Drug Free Workplace.
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